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More Meeting. More Growth. Less Risk.

Xcellerate Labs brings together people, technology, innovation and a deep level of knowledge and experience in the Tech Industry to deliver you consistently high quality leads and qualified meetings with your ICP - so you can close more deals and achieve your revenue goals. 

We offer a range of sales development services to help you to significantly increase the volume and quality of your pipeline, reduce your sales cycles and get traction in the tech industry - for your fastest route to success.

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Our story

The Xcellerate Labs Story

A Team of Sales Leaders

Xcellerate Labs was founded by a team of seasoned tech sales leaders, who realised that buyer behaviour was changing fast. Not only were buyers preferring to do their own research online, but the techniques that our sales teams were using (emails, cold calling, etc) were delivering increasingly diminishing returns. â€‹In order to attract buyers it was crucial to find new ways of engaging with them.

"​In order to attract buyers it was crucial to find new ways of engaging with them."

Creating 'The Lab'
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We began implementing novel sales techniques, involving social selling and community building (back when this was a new thing!) and built a powerful tech stack using the newest technologies to amplify our results. We soon realised the potential this had to help other organizations who were trying to get traction in the industry.

Wanting to Make a Difference

Working at tech startups, we were always significantly held back by the lack of budget and resources to be able to implement the kind of sales development machine we really needed. Not only does it take time to learn the skills required, but it also requires a considerable budget to be able to afford the expensive tech stack and data sources to be able to get good results - neither of which many startups have at their disposal.

"We realised how beneficial it would be for startups to offer our solution as a high value, low risk, service - which would also be much lower in cost than doing in-house."

Creating The Service All Startups Were Missing

Having been in this situation ourselves, we felt this was exactly what startups and early tech companies needed! So, we set about developing our multi-channel, sales development solution so we could help as many companies as possible to be successful. And so Xcellerate Labs was born!

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Becoming a Leader

Since then, our company has gone from strength to strength and we have helped hundreds of tech companies to achieve success. We have really grown - not just as a business but also as a specialist and leader in lead generation within the tech industry. 

Driving Success With Innovation

We pride ourselves on innovation and our ability to continually evolve and adapt to meet the ever-changing demands of the buying environment - so we can continue to achieve the best results for our clients and to help them to be as successful as possible.

An Exciting Future

We love what we do. We love to be able to help exciting new companies get traction in the industry and to succeed! It is such an exciting industry to be a part of and we feel privileged to be able to be at the forefront of it.


Ready to Join Us and Achieve Your Goals?

Trusted By Leading Enterprises and
The Fastest Growing Startups

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Frequently Asked Questions

What Advantages Are There to Working With a Specialist Sales Development Partner?

We have worked with hundreds of tech startups have a deep level of understanding of the industry and the challenges you face. We have developed methodology and processes to guarantee your success using our XL Proven Process and sales development innovation, so you can avoid wasting time with guess work and get the best results possible - for your fastest route to success.

How Cost Effective is it to Outsource My Sales Development Activities?

Very! The costs associated with hiring, training and managing an in house sales team can be expensive. It can take several months to get momentum and often doesn't work out - significantly increasing the costs to your business both financially and in terms of opportunity cost.

Our SDR's are extremely experienced in the tech industry, are highly skilled, and can be ready to start booking meetings for you immediately - resulting in no down time in training or learning the ropes. They are fully managed by us saving you considerable time and energy and leaving you to get on with important core business activities.

Additionally we have the resources, infrastructure and technology required for effective sales operations which means you get access to the best technology and solutions at a fraction of the cost of doing this yourselves.

What Services Do you Offer?

We offer a range of services to suit your requirements and offer bespoke solutions to our clients. We are much more than just a provider of SDR's! A huge amount of what we do is consultative, we provide expert guidance on your market fit, local industry knowledge, developing your ICP, finding your all important 'hook' and creating messages that resonate and convert.

We can offer a Fully Managed SDR Service, dedicated to your business and committed to delivering you outstanding results. We also offer services such as our highly effective Webinar Programme, delivering large volumes of precision targeted leads and meetings; our Community Building Programme which provides a hyper-targeted network of your ICP for effective content distribution; our High Converting Lead Funnels Programme to capture large volumes of very high quality leads and meetings with your ICP.

We are also proud to be able to offer RevOps as a Service so you can get the most out of your CRM with fully automated workflows of your customer journey from lead to deal and complete transparency with precision analytics dashboards.

How Important is Sales Development Innovation for Getting Results?

Extremely! Using our XL Proven Process we are continually testing, learning and innovating to ensure we are continually improving and getting the best results. The pace of change is fast with sales development practices and it is essential to be at the forefront of change. We work with many technology companies and share best practises and collaborate where we are successful to continually enhance our success. We plug straight into your marketing team and can validate learning and share our insights with you. Working collaboratively we significantly improve our results and drive continual success. It is crucial to be at the forefront of change to stay ahead of the game.

Do You Offer a Guarantee?

Absolutely! We deliver on our promises and are only interested in long term, win-win, relationships with our clients. We work to a Service Level Agreement and have developed systems and processes to ensure consistency and predictability, so you can get the stability you need and have the peace of mind that comes with ROI based results. 

Can You Integrate Into My CRM?

Absolutely! Our integrated platform plugs straight into your CRM meaning that you get complete visibility and control of your revenue operations and can see the performance and results of your campaigns. We work all major CRM's including Sales Force and Hubspot.

Do I Have to Commit for a Long Term?

No way! Our contract is month to month and you can cancel at any time, offering you complete flexibility. We like to keep it this way to ensure that you are 100% satisfied that we can continue to focus on delivering our best month on month.

How Long Does it Take to Onboard?

We have a very thorough onboard process which typically takes a week. Within this we will create a bespoke Market Map,  a full Sales Strategy with a detailed campaign plan, a Pitch Workshop with training and enablement of your dedicated SDR along with Full Data Enrichment.

Do I Get a Dedicated Account Manager?

Absolutely! Your dedicated account manager will meet with you every week to provide stats around your campaigns and we ask you to rate each of your meetings so we can learn and fine tune your results.

Ready to Xcellerate Your Pipeline?

Contact us to see how we can help to

transform your sales development today

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